The new Louis Vuitton campaign has begun, with Emma Stone, Zhou Dongyu, and our very own Deepika Padukone as House Ambassadors. By formally naming Deepika Padukone as their new muse, fictitious French fashion house Louis Vuitton demonstrates an immediate acknowledgment of the fastest growing Indian economy and its luxury purchasing capacity of the market. She expressed her delight and gratitude for the news in a press release issued this morning.
This season, Louis Vuitton’s “The Dauphine campaign” highlights their love for India, China, and America by featuring one starring lady from each country. According to the prestigious fashion house, Padukone has developed “a strong working relationship with the Maison, including an appearance in Nicolas Ghesquière’s novel-inspired Pre-Fall 2020 campaign.” The Maison, on the other hand, announced three new house ambassadors, each with their own distinct style and personality that complements the new campaign.
Deepika embodies the ethos of being independent, modest, and ready to face the world. While Emma Stone “nods to her timeless elegance, a traditional yet contemporary companion,” Zhou embodies “the looks of a woman of sophistication and strength, capable of traversing both the works and the world of Louise Vuitton alike.” This latest campaign was shot in a minimal blue and white environment by American photographer Ethan James Green.
Deepika Padukone is an actress, producer, philanthropist, and businesswoman who has emerged as the face of the renowned French fashion house. Her first leather goods campaign for the Maison sees her dressed in a white cotton tunic and a high collar jacket, holding the current LV handbag. She is a well-known Bollywood actress who has recently made a name for herself in Hollywood.
Deepika has 30 feature films to her credit, including her debut “Om Shanti Om,” as well as outstanding performances in Padmaavat, Chennai Express, Bajirao Mastani, and Goliyon Ki Raasleela Raam-Leela.
Many Indian actors have become the faces of luxury brands, and they do an excellent job of representing the brands they represent. Tag Heuer was supported by Shahrukh Khan, Rado by Hrithik Roshan, and Bvlgari by Priyanka Chopra Jonas. This is a huge success for Indian actors and the industry as a whole. It will only benefit the global market in terms of business and awareness.