Are wearables the next big thing in the tech world? Do we really need them and will they make our lives better? Massive themes at a conceivable turning point in the 21st century.
There are few people better to sit down with than LokeshRanjan, a serial entrepreneur and co-founder of a women safety and a wearable device company, the Shocklet, to ask such questions.
Shocklet is a smart bracelet that gives onboard safety. By switching on this bracelet your body gets charged and if somebody tries to touch you, the person would feel electric shock at the same time this device would send SOS message with live location.
Lots of organizations are assembling aspects but they all seem like cellular phones bandaged to the wrist. This whole intention to make things that look really nice as well as function really adequately we at Shocklet think is key. You’re not going to get this on the adoption of such wearables that people are talking about unless you get people to certainly wear the jewelry-because that’s what they are.
I expect India’s first reasonable device that seems like this,” says Mr.Ranjan”.It couldn’t about the mechanism and technology. It has to be seamless integration with the technology and the look and sense of the device.
So we at the Shocklet have partnered with the best people in the industry to help realize that; to figure out how we add technology to stuff so that when you wear it, it doesn’t scream ‘geek’. That’s not really the best thing for the end-user from a wearables perspective. So we’re helping to fix that.
It’s not a hobby for us. The pundits reletting out 50 billion devices would be sold by 2018, or 2020 – but even if it’s half of that it’s a huge market cover. And the nice thing for us is it’s a clientele that nobody has leadership in at the moment. And we think we have outstanding technology that would suit perfectly well into this market cover. So we’re going, full troop. And women’s security is the biggest challenge in India. And this device is going to be one of the best solutions for the safety and security of women. It will work as a shield for every woman. And we would love to help each and every woman everywhere on the globe.
With so many manufacturers pushing into the wearables market how will The Shocklet stand out from the crowd?
To invent one of this equipment successfully you couldn’t just innovate something from scratch and say have it. It needs to be great power-optimized, it must be of the right extent, it has to have networking software on it that’s willing to go, it needs to have end-to-end encrypted connectivity. Part of our contribution to our collaborators is that we offer a perfect outcome.
To invent one of this equipment successfully you couldn’t just innovate a chip and say have it. It has to be high power-optimized, it has to be the right size, it has to have system software on it that’s ready to go, it has to have end-to-end connectivity. Part of our offering to our partners is that we offer a complete solution. If you come to work with us we’ll sell just the chip if that’s all you want – totally happy to do that
-but we’ll sell the entire equipment if you’re a huge sufficient partner with a huge sufficient opportunity.
Let’s talk about The Shocklet. How did this come about and why run with that as India’s first SOS wearable product? It’s quite extraordinary equipment to give rise to the first market. Was that an intended thing to say ‘we’re going to do things differently’?
Yes. We prefer to not just having a PowerPoint presentation, we prefer to do what we say.I’ ve been saying for eight months that it really hopes to be as nice as it works.
These things are so highly recommended as personal; people wear such things like this because it would facilitate to define how they feel themselves and how they prefer to be felt by others. Most women don’t tell ‘I want to have a square screen on my wrist to scream ‘I’m a computer nerd”, right? Primarily not all species who prefer to buy a portion of jewelry like this. So this bracelet is something that women prefer more.
Do you really believe it’s important for manufacturers to be branding the mechanisms and chips going into these equipment-to deliver them for added prestige?
Firstly what we’re attempting to do is legitimize the space for our clientele; to make people realize that it really isn’t just something for computer species. It really is something that could aid the nontechnological species as well.
I’m so confident and we would others confident that they know there’s a technology core in it. How we do the branding that’s truly something we haven’t concluded yet. But it’s secondary – I think there’s a bunch of opportunities that we have to help rectify some of the impressions that people have gotten because of the stuff on the market right now. I think it’s really soured species towards intelligently plus fashionable technology because they look at it and go ‘I wouldn’t wear’ it.
What inspired you and your team to venture down the tech for safety path,and ultimately discover the ‘Shocklet’?
Every time we don’t need inspiration. As we all know about then oof molestation and rape cases in India.In2018, the number of rape cases ending in conviction was 4,708 of which
only 666 were the cases reported during the year. A total of 33,356 cases of rape got registered in this year. The rest of the cases would take years. Even those 666 cases in which conviction happened would take years before the court’s adjournment. Nirbhaya’s was one of the 24,923 recorded cases of rape in 2012, and it took years to get the right justice. So these incidents motivated us to do something for society, and yes we did it. Even in this major lockdown, many of the rape incidents happened. We made the Shocklet for every woman in this world. It’s a kind of arm our for every woman. And after COVID, it will be available in the market. Me and my two partners Shahjeb Khan and Dhananjay Sarkar, have worked and turned this idea into reality.
How exactly does the Shocklet work?
Shocklet is a bracelet that works via a Bluetooth connection to the users’ cellphone.
This is how to set up a Shocklet:
- Install the Shocklet App(it will be available in a few days ) – free from either Google Play or the AppStore.
- Use the App to connect the Safety bracelet with a smartphone
In case of an emergency:
- Push the Safetybracelet
- Molester will get a high voltage shock
- Protector receive an Alarm signal
- They can see the location
- Protector scan list into real-time Sound Recording of the wearers’surroundings.
Who will be notified if there’ san emergency and does this personal so need to own a Shocklet?
The Protector Network is a selection of people chosen only by the wearer. The protector does not need to own a Shocklet but they do need to download the free app in order to access the wearer’s alerts. We are rs’are able to remove or-invite existing guardians at any time.
We are’ are also able to extend this alert should they choose to – that way, should there be an emergency when a Shocklet alarm is activated, any member of the Shocklet Community that is within a 200m distance to the alarm will receive an alert.
What inspired the ambient sound recording feature? Who has access to the recording after an incident takes place?
The sound recording was initially inspired by domestic violence cases where he said/she said’ mentality can be difficult to overrule without proof. These recordings are stored by all the wearers’ private protectors, so even if the phone is destroyed the recording that took place prior wills to be accessible.
In terms of your target audience, who do you want to see as part of the Protector network?
We want to create a large community of members who are part of our Protectors Network. Community Safety is our main aim and we do not want to shut out any citizens as we all feel vulnerable. At the end of the day, we believe that there is safety in numbers and if there were always people nearby to help – what a difference we could make.